Austin, Texas – Appreneur, an eBook on how to become successful in the mobile app business, officially launched last week in the Amazon Kindle Store, and topped the charts in Programming Books and Computer Books, achieving #1 and #7, respectively. The eBook is one of the first of its kind: releasing tips and secrets on how to make a mobile app successful. The official title of the eBook is Appreneur – Secrets to Success in the App Store.

The book was written by Taylor Pierce, CEO and owner of Idea 2 App Store, a leading mobile app development company. Taylor wrote the book based on his experiences with making mobile apps, and what it takes to make them successful.

“So many people have great ideas for apps, but making that idea a success is quite a different story,” said Pierce. “I decided to write an eBook based on my firsthand knowledge of what it takes to make a successful mobile app, so newcomers to the app world can get a head start in the business.”

Pierce’s eBook covers everything from development to advertising. Aside from his own knowledge, Pierce also quotes and sources information from other successful businesses in the app world, like AppAnnie online, an app store analytics site, and APPSPIRE, a leading app marketing agency. Pierce believes that the eBook is a necessity for all people or businesses who are interested in a successful mobile app strategy.

“There are hundreds of new apps being uploaded to iTunes and Google Play every month,” said Pierce. “With the strategies in this eBook, any person with a mobile app can turn that app into a money maker.”

Pricing and Availability:
Appreneur – Secrets to Success in the App Store, is currently available in Amazon Kindle, Lulu, and will be available in select Barnes and Noble stores by fall of 2012. The eBook is $9.99 USD, and the paperback version is $14.99. For more information, please visit the website.

Appreneur – Secrets to Success in the App Store
Purchase from Amazon (Paperback)
Purchase from Amazon (eBook)

About the author: Taylor Pierce has been developing apps since Apple’s App Store opened to the public in 2009. In the summer of 2010, Taylor was awarded an internship with the coveted Apple Headquarters in Cupertino, California. He has developed over 60 apps, many of which have ranked consistently among Apple’s top 200. Taylor has firsthand knowledge of what makes apps marketable and profitable. As the CEO and founder of the mobile development studio Idea 2 App Store, Taylor has revolutionized the app marketplace. His development studio deals with a wide array of clients from individuals’ app ideas to the needs of Fortune 500 companies. Copyright (C) 2012 Idea 2 App Store. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries.

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