Los Angeles, California – Auryn Inc., the award-winning publisher of interactive children’s storybooks, today announced that it has launched a “seek-and-find” app based upon the book Mitzi’s World: Seek and Discover More Than 150 Details in 15 Works of Folk Art, which was written by Deborah Raffin and illustrated by Jane Wooster Scott.

The illustrations in the app depict 15 charming seasonal scenes from American life: everything from ice-skating in winter to eating funnel cake on the boardwalk in summer. Users of the app search for, find and touch various items within the scene – kites, balloons, cupcakes – and then, finally, look for “itsy bitsy Mitzi”, the adorable dog. The app animates the items as they are found, causing them to sway and move, making this a great app for encouraging children to focus and concentrate.

World-renowned illustrator Jane Wooster Scott’s paintings can be found on posters, calendars, and even the walls of the White House and U.S. embassies around the world. They depict scenes from our national heritage: U.S. culture and cherished traditions.

Deborah Raffin is an author and television and movie actress. She appeared in several 1970s Hollywood films and then launched a successful book-on-tape service called Dove Audio. Raffin was also co-producer and co-writer of the 1993 feature film Morning Glory.

“Auryn proves again our commitment to create children’s ebook apps that keep kids engaged and learning in a fun and interactive way with Mitzi’s World,” said Umesh Shukla, CEO of Auryn. “A glowing example of tying fun activities on the iPad in with an educational tool for concentration development that also provides a glimpse into American folk art.”

Available now in the App Store, Mitzi’s World is sure to delight children of all ages, while simultaneously introducing them to traditional American folk art.

Device Requirements:
* Compatible with iPad
* Requires iOS 4.3 or later
* 198 MB

Pricing and Availability:
Auryn HD – Mitzi’s World 1.0 is $3.99 USD (or equivalent amount in other currencies) and available worldwide exclusively through the App Store in the Books category.

Auryn HD – Mitzi’s World 1.0
Product Purchase Link
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Founded by Academy award-winning visual effects experts from Hollywood’s top movie studios, Auryn Inc. is the most award-winning digital publisher of storybook and creative apps for the iPad, iPhone, Android and other tablet devices. Uniting leading technologists and creative artists, Auryn’s patented technology enables the company to produce ground-breaking interactive content for the new emerging tablet medium. Recognized by the Producers Guild of America and Variety magazine as the Digital 25 top innovator in Emerging Media and winner of more app awards than any other digital publisher, Auryn is paving the way in digital publishing and fast-becoming the leader in children’s storybook apps. Copyright (C) 2012 Auryn Inc. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries.

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