Rohr im Bgld, Austria – Shiftoption Software today is pleased to announce rubiTrack 3.1. for Mac OS X, an update to its industry-leading fitness and training analysis software for the Mac. rubiTrack displays, analyzes, and organizes data from endurance sports like running, cycling, walking, and hiking, as well as indoor activities like weight lifting, strength training, yoga, and Pilates. The app reads tracks from most GPS enabled fitness devices (e.g., Garmin, Suunto, Polar, Motorola, Amod, etc.) including iPhone (requires rubiTrack for iPhone app), and it displays at a glance: distance, duration, speed, pace, ascent, power, heart rate, calories, laps, equipment, sport, weather, track, and street maps. Exploiting Apple’s latest technologies including Core Animation, rubiTrack’s color graphics & animation provide extensive analysis, comparison charts, calendars, maps, logs, and statistics.

Feature Highlights:
* Activity collection with instant track preview
* Continuous calendar with weekly, monthly, and mini display
* Direct sync with GPS Enabled devices and support for import of a variety of file formats
* Interactive maps and charts with instant statistics
* Smart groups and searching
* Activity comparison
* Uses GPS, heart rate, cadence, and power data
* Export for track sharing and uploading
* Publishing for putting activities in blogs or online
* Athlete Log for monitoring fitness and health data
* Workout summary for daily, weekly, monthly, and yearly statistics
* Training analysis
* Reads most file formats that contain fitness related data or GPS tracks, including GPX and TCX
* Share activities on Facebook and Twitter

rubiTrack reads most file formats that contain fitness related data or GPS tracks, including: GPX, TCX, FIT, Sporttracks FITLOG, Sporttracks LOGBOOK, Nike+iPod XML, NMEA GPS Log, Polar HRM, Suunto SDF/XML, Trainingpeaks/Peaksware PWX, and MotoACTV CSV formats.

The rubiTrack 3.1 activity chart shows diagrams of data such as speed, pace, heart rate, elevation, and many other values. The layout is freely configurable, and users can split the chart up into multiple areas or have curves stacked. Exciting rubiTrack 3 enhancements include: continuous 10x zoom, multi-selection of curve parts, 2-way synchronization with the map, and comparison of multiple activities in any curve type. It also supports new curves like best segments and pie charts for zones distribution.

The health & fitness application comes with a completely rewritten map component. The new rubiTrack Terrain map is based on OpenStreetMap data and has been developed from the ground up to provide users with an ideal mapping experience of their outdoor activities. Additionally, rubiTrack supports OpenStreetMap maps, OpenCycleMap, and MapQuest maps.

New in this Version:
* Cloud syncing with RunKeeper and Garmin Connect
* Adds sync support for the o_synce navi2coach
* Adds a today button in the calendar
* Better fit on small screens
* Number of zones can be adjusted from 3 to 10
* Reads barometric elevation profile from supported devices

rubiTrack tracks training achievements and best marks over time. It comes with features that help athletes optimize their training plans by keeping track of long-term and short-term training stress and the stress balance. rubiTrack automatically calculates necessary performance measures like intensity factor and training stress level.

The Dashboard, which is a new feature in rubiTrack 3, provides a quick way to monitor training progress. It quickly answers questions like, “What was my total distance in the last 5 weeks, and how much more was it compared to the previous 5 weeks?” It displays a visual comparison between performance in one time frame and performance in the preceding time frame.

The application allows easy planning of events using the integrated calendar. Users can also monitor weight, fitness, and health status using the athlete log. The athlete log also syncs with popular WiFi enabled scales like Withings and FitBit. rubiTrack keeps track of equipment usage and tracks total mileage, total duration, and usage count with automatic maintenance notifications. This feature can be used to receive notifications, such as when a running shoe needs to be replaced after a certain mileage.

“rubiTrack is a stunningly beautiful and powerful tool,” said Markus Spoettl, lead developer and CEO of Shiftoption software. “It is more feature rich than any other tool in its segment out there, be it native app or online service. The new cutting edge user interface, which heavily uses technologies like Core Animation, makes rubiTrack stand out in the entire Mac OS X app universe. The number of new features in rubiTrack is truly mind-blowing. It is a must have for all sports, outdoor, and exercise enthusiasts.”

Language Support:
* English, French, German, Italian, and Spanish

System Requirements:
* OS X 10.7 or later
* 64-bit processor
* 7.3 MB

Pricing and Availability:
rubiTrack 3.1 for Mac OS X is $39.99 (USD) and available worldwide through the Shiftoption Software website or in the Health & Fitness category of the Mac App Store. rubiTrack Recorder, rubiTrack for iPhone and rubiTrack Touch are free and all available through the iTunes App Store. Customers who purchased rubiTrack 2 from the Shiftoption Store are entitled to a 50% upgrade discount when purchasing a license for rubiTrack 3. Review copies are available on request.

rubiTrack 3.1
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Based in Rohr im Burgenland, Austria, Shiftoption Software was founded by Markus Spoettl and Michaela Pradler in 2008. Their focus is sports and fitness oriented software for athletes and outdoor enthusiasts for the Mac and iOS. Copyright (C) 2008-2013 Shiftoption Software. All Rights Reserved. Apple, the Apple logo, iPhone, and iPod are registered trademarks of Apple Inc. in the U.S. and/or other countries. Other trademarks and registered trademarks may be the property of their respective owners.

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