Chicago, Illinois – World Book, Inc. today introduced a free version of World Book’s World of Animals, an inventive, educational iPad app that is available at the Apple iTunes.

World of Animals is an extraordinary educational app that gives kids of all ages engaging opportunities to explore, compare, and rank animals and quiz themselves on their favorites. This interactive app features hundreds of stunning pictures, videos, animal sounds, quick facts, clearly written background material, a captivating educational game, and more.

Library Media Connection called the full-version World of Animals app “an engaging and captivating educational game” in its review of the product in January 2012.

Individuals can now sample the features of the app with the newly released free version, which offers a robust collection of animal information, media, and interactive tools. The full version of World of Animals sells in the iTunes Store for $4.99.

“World Book’s World of Animals is a top educational reference book app for iPad. It offers tons of info, stunning pictures and videos for kids of all ages,” according to a review by Fun Educational Apps in September 2011. “It is easy to use, colorful, and interactive and offers an amazing educational value. Top iPad app for the family at home, but also ideal for school and home-schooling.”

World of Animals excites learners with fun, factual information and rich multimedia about their favorite animals, from monkeys, giraffes, and penguins to lesser-known creatures including axolotls, sugargliders, and wetas. Kids can browse the stunning gallery of animals, search for animals by name, or filter their favorites by category. Each animal gets its own profile page, featuring multimedia and quick facts about the animal’s habitat, size, diet, lifespan, and conservation status along with fun facts.

“World of Animals blends World Book’s trusted and understandable content with the technology kids enjoy using,” said Don Keller, World Book president. “We’re please to give children and their parents an opportunity to test the app at no cost. We’re certain that after sampling the engaging content, they’ll want to experience the full version of the app.”

World of Animals allows children to take their understanding of animals further by analyzing the differences and similarities between animal species using the World of Animals’ simple but powerful compare tool. Kids also can rank animals to see how they stack up against each other in terms of weight, height, length, lifespan, land speed, and more. And they can find out how much they’ve learned by playing the entertaining “Guess Who!” game that highlights more than 500 animal facts.

Kids of all ages will be captivated by the World of Animals’ fascinating array of information, dazzling collection of images and videos, interactive compare and rank tools, and an educational game that’s as fun as it is educational.

Device Requirements:
* Requires iPad iOS 4.2 or later
* 526 MB

Pricing and Availability:
World Book’s World of Animals (FREE Lite Edition) 1.1.2 is free and available worldwide exclusively through the App Store in the Education category.

World Book
World Book’s World of Animals 1.1.1
Download from iTunes
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Since 1917, World Book, Inc., has set the standard for publishing accurate, current, and reliable reference and learning materials for children and adults. Based in Chicago, Illinois, World Book is an industry leader in the production of award-winning encyclopedias, reference sources, and digital products for the home, libraries, and schools. Copyright (C) 2012 World Book, Inc. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries.

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