Boston, Massachusetts – Noise Industries, developer of visual effects tools for the post-production and broadcast markets, recently added CineFlare White Balancer to its collection of plugins available in FxFactory. Designed exclusively for Final Cut Pro® X, White Balancer is a one-click white balancing tool that uses a color picker to dial in the perfect white balance for images. Correct white balance is a simple yet crucial part of editing any footage. Though editors only have a red, green and blue slider to manage, attempting to tweak these sliders to the exact color combination for the white balance can be like trying to crack a safe. White Balancer makes the process extremely simple. CineFlare White Balance is available now through FxFactory for 49 USD.

Using White Balancer

One-Click Corrections
Drag and drop White Balancer onto the desired clips. After a few simple clicks, a color window will pop up. The editor then simply selects the magnifying glass, which acts as a color picker, and chooses the color in the clip that is supposed to be white – causing the colors to automatically adjust for the correct white balance.

Further Adjustments
To adjust the clip further or intensify the whites, editors can either slide the right hand slider of the color picker dialogue closer to the top, or open up the red, green and blue sliders. Editors can then make micro-adjustments to the colors to their specific liking.

Full Exposure Controls
White Balancer has an array of exposure controls, which can be used to dial in the correct exposure once the correct white balance is achieved. Editors can then increase the brights and punch up the image with the contrast tool to give it some depth.

Additional Color Controls to Add Depth
Four preset controls allow editors to add more depth to the image. These controls play with the reds, yellows, greens and blues of the mid tones and really add another layer to videos. There is also a custom color creator for users who want to customize their own unique look.

About CineFlare
Launched in September 2012, CineFlare is a special effects company born out of CineFlare creates flare effects, templates, and color grades to be used in Final Cut Pro X and other editing software.

White Balancer for FCP X
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Established in 2004, Boston, Massachusetts-based Noise Industries is an innovative developer of visual effects tools for the post-production and broadcast community. Their products are integrated with popular non-linear editing and compositing products from Apple and Adobe. Copyright (C) 2013 Noise Industries. All Rights Reserved. Apple, the Apple logo, Mac OS X, and Macintosh are registered trademarks of Apple Inc. in the U.S. and/or other countries. All other trademarks and trade names are the property of their respective owners.

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