New York, New York – International Film Factory LLC is happy to announce the release of its prototype travel app called SoUL Istanbul that may revolutionize the travel guide industry. SoUL Istanbul app is a mobile travel app targeting travelers looking to connect to the city in ways that no other app has achieved so far. The company chose Istanbul as their prototype city and after one year of intensive content and app development, SoUL Istanbul has been released to the market.

SoUL Istanbul app, which is a free iOS application, comes loaded with to-the-point information written by locals who are insiders of their city. In addition to restaurants, cafes, museums, art galleries, bars and other venues of interest, SoUL Istanbul app introduces a new concept that was developed by International Film Factory, the Cinematic Walk. “We’re extremely excited about Cinematic Walks, we think they have the power to revolutionize the travel industry” says Murat Bicak, CEO of International Film Factory LLC. A Cinematic Walk is a soundscape transmitted via the app and aims to deliver an unforgettable experience to a traveler while he or she walks in a neighborhood of Istanbul.

“SoUL is short for Sounds of Urban Life and the brand aims to capture the soul of the city. We believe we’re doing this with the Cinematic Walks. As a matter of fact, SoUL Istanbul comes loaded with more than five hours of Cinematic Walks for the top 5 neighborhoods of Istanbul including the Topkapi Palace, the mysterious Ottoman palace in Istanbul” says Murat Bicak. To create a Cinematic Walk of Topkapi Palace, International Film Factory LLC developed a screenplay which was produced and turned into a one hour sound file that is delivered in the app. “All the user needs to do is unlock the Cinematic Walk, go to the Palace and let the sound guide her and enjoy the stories as they unfold throughout the walk” says Murat Bicak.

Pricing and Availability:
SoUL Istanbul 1.1 is compatible with iPhone, iPod touch, and iPad and requires iOS 4.3 or later. The app is optimized for iPhone 5 and contains 246 MB of information. SoUL Istanbul app is free to download while the Cinematic Walks are available as an in-app purchase for $4.99 for each neighborhood. The app is available worldwide exclusively through the App Store in the Travel and Lifestyle categories. More information on SoUL Istanbul app is available on the website of the Sounds of Urban Life brand.

International Film Factory
SoUL Istanbul 1.1
Download from iTunes
Listen to a Cinematic Walk
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International Film Factory LLC is a New York based digital media and technology company focused on producing high quality apps with in-house developed media content. Sounds of Urban Life is a registered trademark of International Film Factory LLC. Copyright (C) 2013 International Film Factory LLC. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries.

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